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Oakland Roots and BMW Motorcycles of Concord, San Francisco Debut Custom ‘Rooted 9T’

Fully customized BMW R nineT captures the beauty and diversity of Oakland
Local artists incorporate Roots colors into unique livery
Custom components from Luimoto, Unit Garage, Daedalus Designs, and local, independent shops

Fully customized BMW R nineT captures the beauty and diversity of Oakland
Local artists incorporate Roots colors into unique livery
Custom components from Luimoto, Unit Garage, Daedalus Designs, and local, independent shops

OAKLAND, California – February 2, 2021 – The Oakland Roots men’s professional soccer team announced its partnership with BMW Motorcycles of Concord and BMW Motorcycles of San Francisco with the introduction of the Rooted 9T custom BMW R nineT motorcycle, debuting ahead of the inaugural 2021 United Soccer League Championship season.

In collaboration with BMW Motorcycles of Concord, BMW Motorcycles of San Francisco, local artists Vogue TDK and Kellen Em Stunts, the Oakland Roots custom co-branded bike will be featured at the Laney College Football Stadium on game days, as well as at the Oaklandish flagship store in downtown Oakland.

“BMW Motorcycles has a long history in the Bay Area. Given the opportunity to partner with the Roots to create something new and exciting – a bike that represents the beauty and diversity of Oakland – we jumped at the chance,” said Eric Wight, Dealer Principal of BMW Motorcycles of Concord and BMW Motorcycles of San Francisco. “After months and months of work, we’re extremely excited to share the ‘Rooted 9T’ with Roots fans and the Oakland community.”

The Rooted 9T began life as a 2015 BMW R nineT, a classic design imbued with modern technology and loaded with customization potential. For the Oakland Roots, it’s been reimagined as a bold homage to Oakland, it’s people and it’s history.

The teams from BMW Motorcycles of Concord and BMW Motorcycles of San Francisco tore the bike down to the frame before collaborating with numerous artisans and suppliers from Oakland, the greater Bay Area, and beyond to assemble the unique components needed to achieve our vision. The incredibly detailed paint work on the tank, fender and tail were all done by Vogue TDK and organically incorporate the Roots mosaic colors and patterns into the build. The seat and bump pad were custom embroidered by Luimoto in British Columbia without compromising comfort or usability. A full exhaust system was sourced from Unit Garage in Italy and the suspension comes from Ohlins. Prototype carbon fiber clip-ons from Daedalus Designs and a compact Motogadget instrument cluster were mounted to clean up the cockpit area, while the air box has been removed to make room for an RSD air-cleaner and custom air intakes. Numerous components were powder-coated, ceramic-coated and anodized by professionals throughout the Bay Area to help achieve a cohesive finish.

After seeing an incredible display of scraper bikes at Laney for a Roots match, we were inspired to use the vibrant colors and color blocking on the wheels of our project bike. Numerous mock-ups later, we dropped off a set of BMW HP2 Sport wheels to local painter and Oakland resident, Ginger Ann Schmidt of Kiss My G.A.S. Industries. Ginger poured an incredible amount of time and effort into the wheels, declaring them to be one of the most technically challenging paint schemes she has ever executed.

“After a years’ worth of planning and collaboration, we’re excited to officially release the custom co-branded bike today with BMW Motorrad and local artists from Oakland. A significant amount of work went into the smallest details to ensure the bike reflected the diverse colors and spirit of The Town,” said Taylor Beggs, Director of Partnerships at Oakland Roots. “The bike possesses unique characteristics similar to our pro athletes, such as high performance, immense acceleration, adaptability, and extraordinary energy efficiency. We look forward to providing our fans with the opportunity to interact with the bike at our 2021 jersey launch as well as other innovative pop-up activations throughout the year.”

We’re looking forward to having the Rooted 9T on display at future Roots matches and look forward to continuing to support the Roots, Oakland, and the entire Bay Area.

Do you want to create a truly unique motorcycle but don’t have the time, space or equipment to do it on your own? SoSo Cycles can help! We love doing one-off, individual projects for motorcycle enthusiasts and have developed the skills and relationships to deliver top-quality results.

We’re not gonna lie, these kinds of builds take more time and money than folks generally understand but we’re happy to review your ideas and come up with a rough estimate of what it’ll take to get it done. If you’ve got a firm budget or timeline, we’ll do our best to be honest about how realistic the build concept is given the parameters you provide to us and suggest any changes we think are needed or appropriate.

Just send us an email at webmaster@sosocycles.com with whatever you’ve got (basic concept, budget, timeline, specific priorities, etc.) and we’ll get back to you with our thoughts.

Thanks for checking out another SoSo Cycles build. We suck less!

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Oakland Roots and BMW Motorcycles of Concord, San Francisco Debut Custom ‘Rooted 9T’

2023 BMW R nineT Inventory

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